Real Mex

SOCIAL STRATEGY, COMMUNITY MANAGEMENT & MEDIA


Overview

Real Mex Restaurants partnered with Socialtyze in 2014 to take over social strategy and community management for their 125+ Mexican restaurants across the country. The community management efforts include: content creative, graphic design, photo & video shoots, crisis management, customer service, moderation, social listening, customer analysis, paid social media advertising and monthly data analysis.


Community

Our content strategy for Real Mex’s social channels (Facebook, Instagram and Twitter) center around showcasing a delicious menu of unique Mexican cuisine and mouthwatering beverages. Since, Socialtyze first took over the Real Mex accounts, our strategic content creation and paid media has caused all brands to tremendous growth on each of their social channels.

CHEVYS CM Layout


Photography


Videography


Paid Media

Our social advertising for Real Mex Restaurants vary greatly depending on the focus of each initiative. Local awareness ads focus to drive traffic through the door. Online ordering ads focus to drive traffic to the restaurants website and encourage users to order take out. New and limited time menu ads focus on promoting awareness of changes to the restaurants menus. Regardless of these different goals, all of our ads focus on driving awareness and increasing page likes and engagement.