FIJI Water is a brand of bottled water derived, bottled and shipped from a remote Pacific island. FIJI wanted to build awareness around their 700mL bottle that was designed specifically for those with active lifestyles. The slim and sleek shape of the bottle is made to fit everywhere, from cup holders to treadmills.
Socialtyze partnered with 10 healthy lifestyle influencers to create stories around how the new 700mL bottle fits into their active lives, driving positive engagement around the FIJI brand and product. The hand-selected influencers ranged from those who are well-known for their healthy recipes to fitness bloggers to fit fashionistas. The accompanying #FIJIFit UGC campaign encouraged fans to share their own photos for a chance to win home delivery of FIJI Water for one year, with the grand prize winner also getting an Apple Watch.
Staying hydrated in the summer heat! @FIJIWater's sleek new 700mL bottle is a perfect fit for an active, on the go lifestyle. I've partnered with FIJI Water on an awesome giveaway: post your own photo with the new 700mL bottle and tag #FIJIFit @FIJIWater for a chance to win ONE YEAR of home delivery of FIJI Water & an Apple Watch! Official rules @FIJIWater's FB page #FIJIFit #giveaway
I’ve partnered with @FIJIWater for this exciting giveaway. FIJI Water is giving away home delivery for one year of the 700mL bottle each week until Aug. 31! One grand prize winner will win home delivery for one year + Apple Watch! Enter by posting your own photo and include #FIJIFit #Giveaway. Good luck! FIJI Water has a new sleek 700mL bottle that fits perfectly in the cup holder of your gym equipment, bicycle, or car and is available nationwide. I took my on-the-go bottle with me on a bike ride.
I've partnered with FIJI Water for an exciting giveaway! @FIJIWater now has a sleek new 700mL bottle that seriously fits anywhere - cupholders, gym bags, bikes - everything! Kind of necessary in the middle of a heat wave when you want and NEED to stay active. Our bodies lose water FAST when it’s hot and we’re constantly on the go. Carrying water, like FIJI's 700mL bottle, ensures you'll stay hydrated when you need it most. FIJI Water is giving away home delivery for one year of the 700mL bottle each week until Aug. 31, and one grand prize winner will win one year of home delivery + Apple Watch. Enter by posting your own photo with the 700mL bottle and tag @FIJIWater and use both #FIJIFit #Giveaway. Official rules on @FIJIWater’s FB page. Good luck! #ad
The #FIJIFit campaign resulted in a 5.88% engagement rate with over 140 photo submissions from fans across Instagram.